CHERYL LEE
Work
About
CHERYL LEE
Work
About

BABIES"R"US

The truth is that no parent is ever prepared to be a parent. As part of the #Parenting series on Instagram, the following posts speak to just that. Our goal was to forge an emotional connection that shows we understand what parents and parents-to-be are going through.

Screen Shot 2017-07-11 at 11.21.42 AM.png
Social_IGImages.jpg
Social_IGIcons.jpg
Screen Shot 2018-02-27 at 4.56.36 PM.png
Screen Shot 2017-12-04 at 5.33.03 PM.png
 Green Eggs and Ham, the #parenting edition. Happy #DrSeuss day!

Green Eggs and Ham, the #parenting edition. Happy #DrSeuss day!

All GRAND OPENING CAMPAIGN: Raymour & Flanigan NURSERY LAUNCH: Raymour & Flanigan BRAND CAMPAIGN: Christmas Tree Shops LOYALTY CAMPAIGN: Christmas Tree Shops BRAND POSITIONING: Babies"R"Us BABY REGISTRY: Babies"R"Us HOLIDAY CAMPAIGN: Christmas Tree Shops Devoted Health M.O.M HACKS CAMPAIGN: Babies"R"Us GRAND OPENING CAMPAIGN: Christmas Tree Shops MOVIE HQ: Toys"R"us GEOFFREY'S JUNGLE: Toys"R"Us PHOTO ART DIRECTION PHOTO ART DIRECTION MODELS SOCIAL #PARENTING KIDS FASHION SOCIAL #OOTD STORE DESIGN
GRAND OPENING CAMPAIGN: Raymour & Flanigan NURSERY LAUNCH: Raymour & Flanigan BRAND CAMPAIGN: Christmas Tree Shops LOYALTY CAMPAIGN: Christmas Tree Shops BRAND POSITIONING: Babies"R"Us BABY REGISTRY: Babies"R"Us HOLIDAY CAMPAIGN: Christmas Tree Shops Devoted Health M.O.M HACKS CAMPAIGN: Babies"R"Us GRAND OPENING CAMPAIGN: Christmas Tree Shops MOVIE HQ: Toys"R"us GEOFFREY'S JUNGLE: Toys"R"Us PHOTO ART DIRECTION PHOTO ART DIRECTION MODELS SOCIAL #PARENTING KIDS FASHION SOCIAL #OOTD STORE DESIGN